Physical mock ups for Waitrose Picnic brief

Nets....

Matt card:

Stickers :

As well as the range of four food packaging pieces I am making a mock up of a tote shopping bag - I have decided to use heat transfer paper to save time (rather than screen print), but I have cut out all of the elements of the design to avoid the white boarder that is left by the transfer paper if this is not done.

Packaging mock ups

I have been experimenting with potential packaging designs for a small range of products that would actually be branded with  'Waitrose Picnic' such as 'mini' foods. I think that these mock ups are relatively succesful although I would like to make up the packaging for perhaps two or three of these designs so that I could take some high quality photographs for my boards to help better illustrate how this would be applied....

finished screen printed bags....

Packaging ideas....

tag development

These are my initial design sheets for the tags for my tote bags and some packaging ideas. I have considered printing my own wrapping paper for the bags that I intend to gift wrap for display at the point of sale, but I think due to the pending deadline, I am going to package the bags in some plain wrap that  I will source - the colour of the paper corresponding to the decided colour shemes of the brand. I will potentially develop this idea for the pop up shop - and screen print my own design onto tissue paper as the packaging. 

Time permitting I will experiment with this next week.